Top Apps for Business Owners in 2018

Whether you’re just starting out with your business venture, or you already have a preferred set of tools, it is always helpful to take stock of the apps available to facilitate your work. After all, admin and communication tasks should be much easier to get through in 2018. Here are five top apps for business […]

7 Tips for Running a Business from Home

Running a business from home is an attractive option, particularly when you consider costs – it is much cheaper than renting an office or workspace. This applies whether you plan to run your business from home for the long term, or you want to keep costs low in the early stages of a business before […]

How to do Market Research

In last week’s blog we established the importance of market research. In this blog, we will look at how to do market research, particularly if you have a restricted budget. There are two types of market research – primary and secondary. Primary market research involves asking people what they think. This is typically done through […]

The Importance of Referrals

Most people prefer to do business with someone they know, or know of. This is why getting referrals should be part of your sales strategy. The referrals you obtain might only get you to the first stage of the sales process, such as securing a meeting, but that can be critically important. You will find […]

Hiring A Bookkeeper – Should You Do It, When & How

  A bookkeeper is a person who looks after your books. In the modern world of computers, the internet, and cloud accounting solutions, the term bookkeeper is somewhat quaint, but the job role is still essential for most businesses, particularly larger SMEs and big companies. A bookkeeper is usually responsible for the day-to-day financial work […]

Using The Psychology of Persuasion to Increase Sales

Increasing sales is something all businesses want to do. We do everything from developing sales teams to launching sales initiatives to running advertising and marketing campaigns. The psychology of sales can help with almost every aspect of this. Of course it is impossible to go into a topic like this in detail in a short […]

How To Increase Prices Without Losing Customers

Increasing prices is a part of business. It is essential in a number of situations, including to cover rising costs or to help your business grow in the future. Increasing prices is rarely an easy thing to do though. This leads to delays as business owners fear they will lose customers as a result of […]

7 Good Reasons To Start A Business

It is usually easy to find people who will tell you why you shouldn’t start a business. They will say that it is too risky, too costly, too time consuming, etc. In some situations they are right, but if you have the drive and ambition to start your own business it can be done. Here […]