How to Calculate Gross Profit

Gross profit is one of the most important financial figures you need to know about your business. It helps give you a better understanding of your finances, helps you plan for the future, and, crucially, helps increase your net profit (your overall profit). In this post, we’ll look at how to calculate gross profit. First, […]

5 Effective Ways to Increase Profits

Do you want to grow your business over the coming year? Do you need a strategy to increase the money you make because your profits have plateaued? Are you trying to turn a break-even or loss-making business into a profitable one? Here are five effective tips to increase profits in your business. Understand Your Profit […]

Credit Control Essentials You Need to Know

You’re not a debt collector, but if you give your clients credit, collecting payments from them is part of doing business. In addition, some of your clients will, from time to time, not pay you. You will need to deal with this too. To help you with this process, here are the credit control essentials […]

An Introduction to Local SEO – the 5 Main Things You Need to Know

SEO is important for all businesses, including those that target a local market. Local SEO is about ensuring your website appears in as many Google locations as possible for the search terms that are relevant to your business. This will help you win more customers and generate more revenue and profits for your business. Here […]

25 Time Saving Tips for Small Businesses

Having enough time to get the job done and move your business forward is not easy. Here are 25 time-saving tips for your small business that will help you make the best use of your time. 1. Create and use a to-do list to help you keep track of what needs to be done. 2. […]

What You Should Do Once You’ve Defined Your Target Market

In the previous two blogs in this series, we looked at why you should define a target market, what your target market should look like, and the benefits that knowing your target market will bring to your business. We then looked at the steps you should take to define your target market. In this third […]

How to Define a Target Market

In last week’s blog, we looked at why it is important to define your target market. Primarily, it’s important so you fully understand your core customers, so you can make sure your products, services, and messages are appealing to them. In this week’s blog, we’ll look at how to define a target market. Analyse Your […]

Why It’s Important to Define Your Target Market

What does your typical customer look like? Many people answer this question very broadly, but it’s much more helpful to your business if you narrow the definition down. In fact, the narrower you make it, the better. This typical customer then becomes your target market. In this blog, we’ll explore why this is important. We’ll […]

How to Plan to Sell Your Business

Selling your business is a complex process. To ensure it goes smoothly, and to get the best possible price for the business, you must plan the sale carefully. This article looks at the steps you should take and some of the things you should think about. Be Clear on Why You Are Selling There are […]

How to Pitch Your Business Idea

In last week’s blog, we looked at steps you should take to check if your business idea is ready to pitch to an investor. In this blog, we’ll look at tips for the pitch to help you make it as good as possible. After all, an investor will probably only give you one shot to […]